Salem, Oregon · Keller Williams Capital City
Your Real Estate Consultant For Life
Nearly three decades of precision, heart, and
unwavering commitment to the people of Oregon.
About Dana Burk
Dana Burk's path to becoming one of Oregon's most trusted real estate professionals wasn't a straight line — it was a journey shaped by a farm childhood in Joseph, Oregon, a career in engineering, and an unwavering belief that real estate is ultimately about people, not properties.
As a Principal Broker and Certified Real Estate Planner with Keller Williams Capital City in Salem, Dana brings a rare combination of analytical precision and genuine human warmth to every transaction. She has built her entire career on referrals — a testament to the trust her clients place in her.
A proud member of the By Referral Only community, Dana has deepened her business philosophy and personal growth through decades of coaching, continuous learning, and a steadfast commitment to serving others — especially seniors navigating the complex transitions of later life.
Her book, Your Real Estate Consultant For Life, captures this journey with honesty and heart, sharing the values and methodologies that have made The Burk Team a household name in the Salem area.
"Dana and her husband Alan, up in Oregon, are exemplary real estate consultants. In these pages, you'll find not just a guide to real estate but a testament to the power of perseverance, empathy, and unwavering commitment to serving others." — Joe Stumpf, Founder, By Referral Only
The Book
From the rolling hills of a Joseph, Oregon farm to the closing tables of Salem's most significant real estate transactions, Your Real Estate Consultant For Life is the story of how one woman's values — shaped by a frugal, fierce, loving mother and a complex, hard-driving father — became the foundation of an extraordinary career.
Dana shares the wisdom, the setbacks, and the methodologies that guide her work: precision pricing within 0.5% accuracy, the PACE framework for navigating any market, and the Engineered Negotiations approach that wins for her clients time and again.
"This is one determined human being who's going to go far. Dana embodies the values we hold dear — integrity, compassion, and a commitment to continuous growth."
— Joe Stumpf, Founder, By Referral Only — From the ForewordInside the Book
Foundations of Family and Frugality
How a fourth-generation Oregonian raised in Portland high society became the heartbeat of a farm — and how her lessons of frugality and resourcefulness became Dana's guiding principles in real estate.
Read ChapterBusiness Acumen and Resilience
Dana's complex relationship with her father — a farmer, salesman, and real estate broker shaped by war — forged her negotiation skills, financial literacy, and unwavering loyalty to her clients.
Read ChapterThe Journey of Adaptation
The story of how a farm girl became an engineer managing multi-million-dollar distribution centers — and how a single moment of clarity in a pottery class changed everything.
Read ChapterA Mission Beyond Real Estate
A phone call that almost cost her mother money she didn't lose ignited Dana's lifelong mission to protect and advocate for Oregon's most vulnerable real estate clients — our seniors.
Read ChapterResilience in Changing Times
From the 2008 recession to COVID-19, Dana's PACE framework — Pricing, Adaptability, Communication, Expertise — has guided clients through every market condition imaginable.
Read ChapterEngineered Negotiations and Client Success
The culmination of Dana's methodology: Engineered Negotiations. How engineering precision, farm-grown work ethic, and deep emotional intelligence combine to deliver results within 0.5% accuracy.
Read ChapterThe Methodology
Developed through decades of navigating every type of market — booming, crashing, and everything between — PACE is Dana's proven approach to guiding clients through uncertainty with confidence.
Precision pricing within 0.5% of final sale price, combining deep market knowledge with buyer psychology and search algorithm strategy.
The ability to pivot quickly — from short sales in 2008 to the frantic pace of COVID — separating the best agents from the rest.
Clear, consistent, honest communication — especially when the market is unpredictable — is non-negotiable. Clients deserve to know.
Decades of market expertise that transforms data into decisive, confident guidance. Being the calm in the storm for every client.
Senior Advocacy
For Dana Burk, championing seniors isn't a niche — it's a calling. Watching her own mother nearly fall victim to a phone scam, and witnessing countless seniors navigate the deeply emotional process of leaving a lifetime of memories behind, transformed how Dana approaches her work.
"Moving at any age can be stressful, but for our elders, it's often heartbreaking. It's not just about changing addresses — it's about saying goodbye to a lifetime of memories, to independence, to the familiar comforts of home."
Dana has toured senior communities from Keizer to Albany, partnering with advocates working to raise standards of care and protection. She connects clients with trusted specialists, support groups, and resources — because real estate for seniors is never just about the transaction.
Every senior client's voice matters. Dana ensures they are central to every decision in their own transition.
Understanding the vulnerabilities seniors face, Dana serves as a vigilant advocate against predatory practices.
From senior living communities to support groups, Dana ensures clients land in environments where they can truly thrive.
Whether downsizing or moving to assisted living, Dana guides every step with patience, empathy, and deep expertise.
Ready to Begin?